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Pediatric Studies Link TV Advertising with 'Global Fattening'

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******************************** Pediatric Studies Link TV Advertising with 'Global Fattening' http://knowledge.wpcarey.asu.edu/index.cfm?fa=viewfeature&id=1213 Since 1980, the proportion of overweight U.S. children ages 6 to 11 has more than doubled, according to the Centers for Disease Control. Childhood obesity doesn't stop at our nation's borders; it's a global trend. The usual suspects ­-- poor eating habits, lack of exercise, parental obesity, genetics, and even demographics all play a role -- but one controversial "x-factor" is emerging as a primary catalyst for the explosive growth of overweight children: television food advertising. Numerous studies at the W. P. Carey School of Business and around the world have found a link between the number of TV commercials children watch and the amount and type of food children consume.